The Instagrammers Next Door, Plugging Brands for Peanuts (or Shampoo)
Influencers are so 2014. And microinfluencers are so last week. Now advertisers see value in people with as few as 1,000 followers: the nanoinfluencers.
Jacob Bernstein, a features reporter for the Style section, talks about what it’s like to cover the world of velvet ropes and “glittery people.” from NYT > Fashion & Style http://ift.tt/1PaI6C5
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