Pop-Up Stores Thrive in a World of Failing Retailers
The stores don’t sign long leases, stash away much cash or carry big credit lines. And consumers can meet the designers and touch their works, which cannot be done online.
Jacob Bernstein, a features reporter for the Style section, talks about what it’s like to cover the world of velvet ropes and “glittery people.” from NYT > Fashion & Style http://ift.tt/1PaI6C5
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